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Content Visit

Hands-off content marketing strategy and writing for tech and cybersecurity firms

Trusted by marketing teams at:

Our Services

SEO and Content Distribution icon

SEO and Content Distribution

Powering your organic growth through search engine optimisation (SEO) optimisation and earned placement in tech and business publications. We pitch your brand to third-party sites by crafting compelling stories based on what your solution does.

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Cybersecurity and Tech Content Strategy icon

Cybersecurity and Tech Content Strategy

Lead-gen focused content strategies. We research keywords, market trends and buyer intent to help vendors grow traffic, increase conversions and build trust.

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Cybersecurity and Tech Content Writing icon

Cybersecurity and Tech Content Writing

We write cybersecurity and tech focused content assets from your data, our research, and interviews with your team. We write blog posts, case studies, newsletters, whitepapers, and reports for tech, cyber and infosec firms.

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Testimonials

Who are we?

A B2B tech and cybersecurity fractional content marketing team trusted by Fortune 100 enterprises, security startups, and growth orientated companies.

Contact us about content marketing support

We deliver content marketing campaigns as a managed service that includes: project management, expert interviews and research, and a results-driven quality assurance process.

Combining journalistic expertise with a proven tech-focused content marketing process, we help you:

  • Unlock market insights to shape long-term strategies.

  • Craft creative ideas that make your audience say “They get me".

  • Focus your spend on actions that deliver long term value.

  • Deliver content projects within budget and on schedule.

Our Process

We use a proven four-step B2B tech focused process to drive results with content.

1. Finding high-value topics

We conduct market and keyword research, audit your competitors and talk to your sales and marketing teams to find high-value topics that your audience will engage with.

From this research we develop a content marketing strategy that aligns with your long-term business goals.

2. Creating expert-led content

We interview your internal SMEs and review your product and sales material (and any data you can share with us) to write and publish expert-led tech and business focused content.

Insights from step 1 help ensure content resonates with your target audience and fills a genuine need or interest.

Although we always start with written content, we can build out a content calendar that balances educational, informational, and promotional content and includes different formats (blogs, videos, infographics).

3. Managing distribution

Through organic search (SEO), email marketing, PPC advertisement copy, social media and third-party distribution we repurpose content to get your message in front of omni-channel buyers.

4. Measuring results

We use data from search, social media and internal qualitative feedback to optimize for your marketing goals.

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